FoodCrush

Drink what you like: Insights from a wine merchant

August 14, 2021 OnMilwaukee Episode 114
FoodCrush
Drink what you like: Insights from a wine merchant
Show Notes

The world of wine can be intimidating. The vernacular is filled with tongue-twisting terms. You need a great memory to keep track of regions, varietals and vintages (what are those things anyhow?). And all of those elements can make an education in wine feel like a truly uphill battle.

But, it doesn't need to be that way. Just as Rob Levin, a seasoned restaurant veteran and co-owner of 2A Wine Merchants, a wine shop that knits together the elements of passion, curiosity and hospitality, all with a liberal dose of levity. We're chatting with him this week about his ongoing journey in wine, the way he turns curstomers on to new finds and the joy you can get from wine, even if you're an absolute newbie. And yes, you'll come away with some great recommendations for wines you can try now.